Privacy Policy

Effective Date: April 17, 2025

Introduction

At Kadence (“Kadence,” “we,” “us,” or “our”), your privacy is our priority. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our public website www.kadence.co (“Website”).

Note: This policy applies solely to our public-facing Website. If you are using our SaaS product platform (“Platform”), a separate privacy framework governs how data is collected, processed, and used within that environment. This is covered in our DPA. We do not use cookies or marketing tracking on the Platform, and data submitted through it is never used for advertising. By using our Website, you consent to the data practices described in this policy. If you disagree with any part of this policy, please refrain from using the Website.

1. Information We Collect

We collect personal information from various sources, including directly from you, automatically when you use our Website, and from third-party partners. Categories of personal information we may collect include:

• Identifiers: Full name, email address, IP address, mailing address, phone number
• Commercial information: Records of products or services purchased, obtained, or considered
• Internet or other electronic network activity: Browser type, browsing history, search history, website interactions, cookies
• Employment-related information: Job title, company name, work schedule
• Geolocation data: Approximate location derived from IP address

Sources of personal data:

• Directly from you (e.g., web forms, account registration)
• Automatically through cookies and tracking tools
• Third parties (e.g., analytics providers, data enrichment services)

2. Legal Basis for Processing (where applicable)

Under laws such as the GDPR and UK GDPR, we rely on the following legal bases for processing personal data:

• Consent: You have given explicit consent
• Contract: Necessary to fulfill a contract or pre-contractual obligations
• Legal obligation: Required to comply with applicable laws
• Legitimate interests: To operate, improve, and secure our services

3. How We Use Your Data

We use the personal information we collect for various business and operational purposes, including to:

• Provide, maintain, and improve our Website and services
• Process payments and fulfill orders
• Communicate with you about products, services, or account-related matters
• Send promotional materials and conduct marketing (Website only)
• Analyze and monitor usage patterns and user behavior
• Detect, investigate, and prevent fraud and security incidents
• Comply with legal obligations

4. Use of Cookies (Website Only)

We use cookies and similar technologies to:

• Analyze website usage and traffic
• Customize your browsing experience
• Measure the effectiveness of our advertisements
• Store user preferences and authentication status

You can set your browser to refuse cookies or alert you when cookies are being sent. Note that disabling cookies may limit certain functionalities. Cookies are not used on the Kadence platform

5. Sharing of Personal Information

We do not sell your personal information. We may share your data with:

• Service providers: Hosting, infrastructure, customer support, analytics, and marketing providers
• Payment processors: To facilitate transactions (only relevant to the Platform)
• Affiliates and subsidiaries: For internal operations and legal compliance
• Legal authorities: When required to comply with legal obligations or to protect rights

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:

• Website data: Retained until deletion is requested
• Platform data: Retained while the account is active, and for 30 days after closure

We may retain some information longer to comply with legal obligations, resolve disputes, or enforce agreements.

7. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights:

• Access to personal data (CA, EU, UK, AU)
• Request deletion (CA, EU, UK)
• Correct inaccuracies (CA, EU, UK, AU)
• Withdraw consent (EU, UK, CA)
• Object to or restrict processing (EU, UK)
• Data portability (EU, UK)
• Remain anonymous or use pseudonyms (AU)
• Opt-out of marketing (CA, EU, AU)
• Lodge a complaint with a regulator (CA, EU, UK, AU)

To exercise these rights, email privacy@kadence.co with your name and the nature of your request. We may need to verify your identity before fulfilling your request.

8. Children’s Privacy

Our Website is not intended for children under the age of 18. We do not knowingly collect or solicit personal data from children.

9. Data Transfers

We operate globally and may transfer your information to countries including the United States, United Kingdom, European Union member states, and Canada. These countries may have different data protection laws than your jurisdiction.

We implement appropriate safeguards (such as Standard Contractual Clauses) to ensure your personal information remains protected.

10. Data Security

We implement technical and organizational measures to safeguard your data, including:

• Encryption in transit and at rest
• Secure socket layer (SSL) technology
• Firewalls and access controls
• Employee confidentiality training
• Regular audits and vendor assessments

11. Do Not Track

Some browsers offer a “Do Not Track” feature. Our Website does not currently respond to these signals.

12. Third-Party Website Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or the content of those third-party sites. We encourage you to read their privacy policies.

13. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. If we make significant changes, we will notify you through our Website or by other appropriate means.

Last updated: April 2025

13. Contact Us

Data Protection Officer

Kadence, Inc.

Email: privacy@kadence.co

Phone: 415-758-4757

If you are not satisfied with our response, you may contact:

• OAIC (Australia)
• Office of the Privacy Commissioner (Canada)
• Your local data protection authority (EU/UK)