Future of Work
The CEO’s Perspective: Driving Growth, Innovation, and Hybrid Working ROI
Jamie Addis
5 ceos around a wooden desk smiling
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Embracing hybrid work isn’t just a trend—it’s a strategic imperative for forward-thinking CEOs. This article unveils how hybrid work models drive unprecedented Hybrid Working ROI across the triple bottom line:

  1. People: Boost satisfaction by 40%, cut turnover by 25%. Result? Unleashed productivity and innovation.
  2. Planet: Halve carbon emissions through smart work practices.
  3. Profit: Slash costs by 30%, and increase productivity by 15%.

By implementing a robust hybrid working ROI strategy, CEOs can future-proof their organizations, attract top talent, and gain a competitive edge in an evolving business landscape. The time to act is now—transform your workplace, empower your workforce, and watch your triple bottom line soar.

The Challenge for CEOs

Maintaining company culture in a distributed workforce

Anything that directly impacts employee engagement, productivity, and overall organizational success is the main thing any CEO should be aware of. In a traditional office setting, company culture naturally develops through daily interactions, shared experiences, and physical proximity. However, with a distributed workforce, and with differing needs and schedules, CEOs face the challenge of fostering a sense of unity, shared values, and common purpose across geographically dispersed teams.

This can lead to feelings of disconnection among employees, difficulties in aligning teams with the company’s vision, and potential poisoning of the unique values that define the organization.

CEOs must now find innovative ways to communicate and reinforce company values, facilitate virtual team-building activities, and ensure that remote employees feel as connected and valued as their in-office counterparts. This is further compounded by the need to integrate new hires effectively into the company culture without the benefit of in-person onboarding and mentorship.

Ensuring productivity and innovation across hybrid teams

Distributed workforces present their own set of unique challenges when it comes to team productivity and innovation. CEOs often face the complex task of maintaining consistent levels of productivity when teams are split across different locations.

Striving to create equal experiences for every individual inside every team regardless of their location is the ultimate goal, and it’s hard!

Finding ways to facilitate collaboration amongst different departments and team members, ensuring that communication amongst these is on point, and providing all the tools your people need to thrive in their work is up there amongst the various challenges CEOs are facing. Not to mention navigating technology barriers and varying work environments.

The success of the company often hinges on the CEO’s ability to overcome these obstacles and create a cohesive, productive, and innovative hybrid work environment.

Attracting and retaining top talent in a competitive market

As the job market becomes increasingly global and flexible, CEOs face the challenge of not only attracting skilled professionals but also keeping them engaged and committed to the company. The rise of remote work options has expanded the talent pool, but it has also intensified competition among employers. CEOs must now craft compelling value propositions that go beyond traditional office-based perks, offering flexible work arrangements, competitive compensation, and opportunities for growth and development.

More often than not they need to create a company culture that resonates with top talent across different work environments, making sure that both remote and in-office employees feel equally valued and connected to the organization’s mission.

This challenge can lead to high turnover rates, and increased recruitment costs, ultimately impacting the company’s ability to innovate and maintain a competitive edge in the market.

Why Kadence Matters to CEOs

Boosts overall business impact by enhancing team productivity

When your teams are productive, your business will grow. It’s not much more complicated than that.

However, what is important is to communicate policies in a straightforward way to get everyone on the same page.

Unlike Amazon’s recent proclamation on getting their employees back 5 days per week, it’s now far more important to knuckle down with your hybrid policies and do what’s right by your business and the teams that work for it.

The way you achieve this is by making it easy for them to book the spaces they need with their teammates.

Whether it’s scheduling a team day or connecting in person with those from other departments – making it easy for your teams to know when to come into the office is the key.

For the most part, when everyone was in the office before the pandemic, it was easy to connect with your teammates. You instinctively knew who would be in the office because everyone was on the same schedule.

Now, everyone is on a different schedule depending on location, commute times, and the tasks they need to complete, thus making it nearly impossible to connect.

That’s why having a tool that informs you when your teammates are going into the office, or when you have been invited to meetings or a team day is a crucial part of reducing overall operational costs, driving innovation across remote and in-office teams, and boosting overall business impact, and hybrid working ROI.

An illustration of a cancelled booking alert from Adam.

Aligns with strategic vision by bringing your people together

What hybrid work tools lack today is a scaleable solution that grows with your company.

A tool that flexes and adapts to the seasonal changes and the growing needs of your team and company.

Take RSPB for example, who scaled and implemented a software solution for various offices and more than 2,500 employees in next to no time, are now seeing the benefits of operating a successful hybrid model.

The very nature of hybrid work, if it’s done right, is flexibility. That doesn’t mean to say that this causes operational inconsistencies, but it does support the changing needs of company priorities, team tasks, and employee needs to be productive.

Elevates employee satisfaction and retention by facilitating their workplace needs

An article by Nicholas Bloom and others cited that hybrid working from home improves retention without damaging performance. A study conducted in this article found that quit rates dropped by a third due to hybrid working.

One of the true mechanisms to see a successful hybrid work is to foster a culture of flexibility and trust. Enabling individuals to book the spaces they need for the tasks they have exercises the true power of this.

When employees feel trusted, they perform. Not only that, but they also thrive in doing so. Elevating and encouraging everyone else around them in the same way.

Empowered to do great work in spaces that are fit for purpose by seamlessly booking out what they need for the day to make that happen.

Kadence in Action for CEOs

MOO, an impactful design and printing business quickly discovered the power of a hybrid working tool by noticing a 70% increase in office utilization across all of their locations.

The challenge MOO experienced was that because they were not set up for hybrid working, they couldn’t manage their spaces efficiently resulting in their people not coming to the office,

They decided to consolidate and move to new offices that better suited their needs and quickly adopted a hybrid working platform to facilitate their goals.

Using space utilization data to rethink how they worked, as well as understand employee booking habits, they were stunned by the difference a hybrid working software made in their organization.

An infographic of MOO's usage stats with Kadence.

“We want our employees to use Kadence to support our in-person culture. To have a tool that would help boost creativity, collaboration, conversation, and connection!” Bryony Gilhooly, Head of People Operations at MOO

Final Thoughts

As we embrace the future of work, and a hybrid working ROI it’s clear that hybrid solutions like Kadence are not just beneficial, but essential for CEOs aiming to drive growth, innovation, and employee satisfaction.

Don’t let the challenges of hybrid work hold you back. Speak to one of our hybrid work experts today and discover how Kadence can revolutionize your company’s productivity and culture.

Book your free consultation now – your future-ready workplace is just a conversation away!


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